Blog
Stay up to date with the latest marketing musings, insights and tips.
From Growth-by-Grit to Growth-by-Design
Many companies grow in the early stages through grit and instinct. But as the business matures, those same tactics stop working. This blog explores how and when to shift marketing from reactive support to a strategic foundation for scalable growth.
Marquis Who's Who Honors Kristyan Mjolsnes for Expertise in Marketing
In the News - Kristyan Mjolsnes has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
Marketing Strategy vs. Marketing Plan - Is Your Team Speaking the Same Language?
To achieve your marketing goals, your business leaders and marketing team need to be speaking the same language. This blog post clarifies the distinct roles of marketing strategy and plan, highlighting the importance of a shared vision and aligned efforts for success. Learn how to create a roadmap for marketing success with a well-defined strategy and a detailed plan that ensures smooth execution.
SEO Demystified: Tips to Maximize Your Digital Presence
SEO is a constant topic of discussion with clients, and like many, I'm always on the lookout for the latest insights to keep pace with the ever-evolving digital marketing landscape. So, I've compiled the most recent information to support my own learning and decided to share it with you. Dive into this article to better understand when SEO makes sense for a business, explore the advantages, disadvantages, and future trends of SEO to empower your business in the digital realm.
How a Half-Day CMO Strategy Session Helped This CEO Get Focused and Ready for Success
Ever feel like you're swimming in a sea of ideas, but lack the time or objectivity to sort it all out? Leading a company often means juggling multiple priorities, navigating complex challenges, and formulating a growth strategy. Imagine a clear path forward, your vision transformed into a focused roadmap. A Half-Day CMO Strategy Session can help you do just that. See how one CEO went from overwhelmed to empowered, turning challenges into growth fuel. Read his story and discover how you can too.